The following radio ads were run in 2017, and some of the safe sleep guidance mentioned in the ads has since shifted. For up-to-date safe sleep guidance, visit this webpage.
Radio Ads
The campaign radio commercials have been run in the following cities:
New Orleans, Baton Rouge, Alexandria, Shreveport/Bossier City,
Lafayette, Lake Charles, and Monroe.
Advice from a Father (2017)
(30 Seconds) In this PSA, a father talks about losing his child to suffocation and speaks about the importance of safe sleep practices.
Download FileTanya and Lori: Instructions for the Babysitter (2017)
(30 Seconds) Tanya is talking to her babysitter, Lori. She tells Lori what she needs to do to make sure her baby sleeps safely.
Download FileAuntie J’s Words of Wisdom (2017)
(30 Seconds) Auntie J is the matriarch of the family. She is visiting her niece, Tanya, who is a new mother. Auntie J has some important advice for Tanya.
Download FileAuntie J’s Words of Wisdom
(60 Seconds) Auntie J is the matriarch of the family. She is visiting her niece who is a new mother.
Download FileWhat Khadijah Learned from Auntie J
(60 Seconds) Khadijah is talking to Lori, and passes on the information and an important story from Auntie J about safe sleep practices.
Download FileAnnouncer Version: Auntie J
(30 Seconds) An older female authority figure speaks about the importance of safe sleep practices.
Download FileNurse’s Visit
(60 Seconds) Nia is a new mother getting her first visit by a pediatric nurse after giving birth. The nurse addresses safe sleep practices.
Download File